Willett Systems is a home automation company. They integrate electronics and services into a single automation system for your home or office. Though they ALSO handle audio/video, security, and energy, Willett’s vans previously focused on their a/v business. As you can see from the “before picture” above , these van graphics did not communicate to Willett’s target audience: high-end homes north of Atlanta looking for automation solutions. A clean, crisp design was essential.
Willett partnered with First Line Creative for this streamlined look which carried over from their web site to their collateral materials. Simple and elegant, these graphics know what they’re doing.