CNN’s Fit Nation national tour van graphics

by indepthwraps on November 2, 2010

Post image for CNN’s Fit Nation national tour van graphics

Ben Marketing (since purchased by Ogilvy) contacted us about these van graphics for CNN’s Fit Nation tour. While the team initially assumed that they needed a full wrap, we showed them how their design could be accomplished with cut vinyl to save the national campaign a few marketing dollars.

CNN’s Fit Nation is still going strong, encouraging folks all over the country to increase their fitness levels; sharing recipes, tools, and success stories while recruiting new folks to participate in their triathlons.

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